Web3 PR & Communications

Why Web3 PR Matters
In Web3, attention is fleeting, but reputation is protocol-critical. Whether you’re launching a token, announcing a DAO vote, or securing partnerships, your public narrative shapes market confidence, contributor alignment, and long-term ecosystem trust. Web3 PR is not about corporate press releases. It’s about:
- Community-led credibility
- Narrative consistency across volatile markets
- Transparency-driven reputation management
ARC3 helps you become undeniably relevant—whether you’re a stealth startup or a top-10 chain.
Who Do We Help
- Protocols launching tokens, products, chains, or ecosystem upgrades
- DAOs managing governance proposals, treasury shifts, or contributor onboarding
- NFT and GameFi brands driving cultural momentum
- DeFi platforms looking to establish credibility and TVL growth
- Founders shaping their public voice and meme-aligned communication style
Web3 companies preparing for crisis comms, hacks, or token FUD mitigation

Our PR & Comms Will Help You:

- Craft a narrative that survives cycles and fuels believers
- Secure coverage in top-tier crypto-native and mainstream media
- Handle crisis and volatility with clarity and control
- Communicate your vision across X (Twitter), Mirror, Discord, podcasts, and press
- Build a transparent voice that scales with your protocol or DAO
- Align your token events, governance activity, and community growth into one message
How PR is Different in Web3
- Your community reads wallet explorers, not just headlines
- Credibility is earned through transparency, not positioning
- You don’t just talk to customers—you talk to holders, voters, devs, and DAO contributors
- Media includes CT, Farcaster, Lens, Mirror, X Spaces, and DeFi Discords
Communication must adapt to anons, memes, multi-lingual contributors, and VCs simultaneously
Segments We Cover in Web3 PR
- Token launch announcements & exchange coordination
- DAO proposal communications & treasury updates
- Crisis comms: hacks, delays, exploits, depeg events
- Founder positioning and strategic ghostwriting
- Podcast & panel speaker placement
- NFT drop or campaign hype cycles
- Governance PR & social loops (forum + CT + Mirror)
- Dev update communications: blog + changelog + X thread
- Thought leadership & media op-ed placement
- Analyst and investor relations via market-facing narratives
Our Strategic Process
Solutions We Deliver
- Comms strategy playbook
- Weekly PR & story calendar
- Founder’s social narrative framework
- Ghostwritten X threads, blog posts, Mirror essays
- Press release creation and syndication
- Media outreach to Web3-native publications (e.g. The Block, Bankless, CoinTelegraph, Decrypt)
- Op-ed placement & guest column pitching
- FUD & crisis management support docs
- DAO proposal communications packages (template + social + Q&A)
- X Spaces and podcast booking & scripting
Why ARC3 PR Can Be a Game Changer
- We’re Web3-native storytellers who understand token mechanics, community dynamics, and governance politics
- We know when to amplify and when to stay quiet
- Our campaigns don’t just generate noise—they build conviction, trust, and social capital
- We write with signal. We launch with precision. We move markets with narratives.
Our Differentiator
- Operated by ex-token leads, Web3 reporters, CT editors, and DAO operators
- Not “press-release PR”—we offer cross-platform narrative control
- Real-time response team for crisis or reputational risk scenarios
- Voice-aligned ghostwriting for founders and stewards (public or anon)
- Experience across DAO comms, token unlocks, L2 launches, hack fallout, and more
By the Numbers – ARC3 PR Results
feature stories, interviews, and op-eds secured
140+
DAO proposals passed with ARC3-crafted communications
11
token launches supported via PR and narrative frameworks
$450M+
average increase in Twitter reach post PR campaigns
6X
more community votes after ARC3’s governance comms support
2.3x
approval rate in DAO votes following multi-channel PR push
89%
Why Choose ARC3 for Web3 PR
- Web3-native tone, strategy, and platform mastery
- 360° communications coverage: social, press, on-chain events, DAO votes
- Deep relationships with journalists, podcast hosts, DAO analysts, and fund operators
- Faster turnaround, strategic precision, and 100% aligned with your roadmap and values
- We scale your presence, protect your integrity, and sharpen your message
Our Case Studies

(coming Soon) NodeSparks - Activated validators via storytelling + “proof of vibe” quests.

(coming Soon) AstroMint Launch - Boosted mint velocity through multiverse influencer activation.

(coming Soon) DAOceans Whitepaper - Translated complex tokenomics into engaging, readable content layers.

(coming Soon) Kairo Wallet - Crafted identity merging security, style, and onchain access.
Read what our clients say

January 17, 2025
From Hype to Traction: What Web3 Founders Must Know in 2025
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Jan 04, 2025
The ARC3 Playbook: Launch Campaigns That Actually Convert

Jan 04, 2025
The ARC3 Playbook: Launch Campaigns That Actually Convert

Jan 04, 2025
The ARC3 Playbook: Launch Campaigns That Actually Convert
Read what our clients say



Join Our Community & Partner Program
We amplify decentralized ambition with the energy of plasma, the precision of data, and the pull of narrative gravity. Let’s ignite your project’s orbit.
FAQ’s
Yes. We ghostwrite threads, op-eds, press releases, and even DAO Q&As.
Absolutely. We specialize in voice mapping and communication for pseudonymous founders and DAOs.
Both—Web3-native + mainstream crypto press + CT culture = full coverage.